Walker Zanger, a high-end tile manufacturer, was looking to create a showroom that encouraged people outside the design industry to step inside. Moving into a new location with a rich historical character, we worked to highlight the existing elements while still focusing on the design and display of the tile.
Playing off the exposed brick and steel features, small vignettes were designed to create a warm, furnished atmosphere. These individual bays helped highlight products that complement each other, while creating an intimate space for customers to wander and talk. Additionally, ambient natural light and a new dimming lighting system can transform this retail space into a festive venue – while still showcasing the tiles.